ORAL DEFENCE
"Acceptance of Generative AI in the Creative Industry: Examining the role of Brand Recognition and Brand Trust in the AI adoption"
Candidata: Dominika Weglarz
Supervision: Dra. Ana Isabel Jiménez Zarco i Dra. Cintia Pla Garcia
Programme: Doctoral Programme in Information and Knowledge Society
Venue
Online
When
28/07/2025 16.00h
Organized by
Universitat Oberta de Catalunya, Doctoral School